当前位置:首页 > 团队介绍 > 专家正文
刘婷婷 Chris Liu
咨询顾问 Consultant
•刘婷婷女士拥有14年以上在化工行业的咨询经验,她曾主导在不同领域各种类型的咨询项目,包括市场进入及战略可行性研究、产业链规划、业务拓展、原料采购及渠道等。她可以有效的协助客户界定市场规模、挖掘供需驱动因素、深入研究竞争格局、筛选市场进入模式、企业优劣势分析、资源可支配性以及相关法律法规,为企业自身战略规划、营销策略等方面提供有效数据支撑与参考。所有上述研究均基于有效的一手市场调研信息,同时结合她专业的化工背景和咨询方法论。
•近期完成的项目有:为某大型国有企业提供车用改性塑料市场研究项目、为韩国某化工企业做的PMMA在汽车灯和导光板行业的应用的走访调研、为某大型石化企业制作的C2/C3产业链产品市场研究及营销策略研究项目、为某韩资企业制作的聚烯烃细分市场研究报告、以及为某大型石化企业制作的丁二烯市场研究及下游产业规划项目等等。主要客户包括:乐天化学、西布尔、昭和电工、爱思开、中海壳牌、缘泰石油、中化集团、汇丰石化、齐鲁石化、京博石化、陕西中杰等等
•在加入卓创资讯之前,刘婷婷女士曾在安迅思中国烟台分公司担任资深分析师和信息主管职位,主以负责聚烯烃及其相关行业的深度分析与研究工作。
 
•She has more than 14 years’ experience in the chemical industry. She conducted various types of engagements such as market entry feasibility & strategy, expansion strategy and M&A, sourcing & distribution .Chris assisted her clients in sizing the market, identifying supply and demand drivers, mapping the competitive landscape, and in prioritizing entry mode in respect to competitive advantages, resource availability, and regulatory constraints. All her studies are based on reliable first hand market data and her professional methodologies.
•Recently completed projects include: providing a large state-owned enterprise with a market research project on automotive modified plastics; conducting a research C2/C3 industrial chain product market research and marketing strategy research project for a large petrochemical enterprise , And a polyolefin market research report for a foreign-funded company, Research project of PE powder market segmentation  for a foreign-funded enterprise, and a butadiene market research and downstream industry planning project for a large petrochemical company etc. The clients includes Lotte, Sibur, Showa Denko,SK, CNOOC, Yutime petroleum, Sinochem, WONFULL, SINOPEC QILU, Chambroad Petrochemicals etc.
•Prior to joining SCI group, Ms. Chris served as a senior analyst and information supervisor in ICIS China branch, mainly responsible for in-depth analysis and research of polyolefin and related industries.